SUBSCRIBE TO THE RFP SUCCESS® SHOW
EP113: Why Bidding Cold Is (Almost Always) a Bad Idea
Companies new to government contracting see it as a magic bullet. You respond to an RFP and win a lucrative long-term contract! But if you don’t already have a relationship with the buyer, you’re chances of winning are quite low. Listen in as I explain why it’s almost always a bad idea to bid cold.