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Podcast Lisa Rehurek Podcast Lisa Rehurek

EP113: Why Bidding Cold Is (Almost Always) a Bad Idea

Companies new to government contracting see it as a magic bullet. You respond to an RFP and win a lucrative long-term contract! But if you don’t already have a relationship with the buyer, you’re chances of winning are quite low. Listen in as I explain why it’s almost always a bad idea to bid cold.

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